My love of DVF starts 16 years ago. I had just had my daughter and desperately needed a new frock to hide the post pregnancy lumps. Thanks to Diana Von Furstenberg in Notting Hill I found style solace in a burgundy leopard print silk jersey wrap dress which I still love today. Not only was the fashion great, they would look after your kids, give you cappuccinos and fizz and bundles of gorgeous outfits to try.
I was exhausted and sleep deprived with a small baby, and another followed. I also started a new business at that time. Life was chaotic and filled with nannies, au-pairs and school runs. One year morphed into 15 with rarely a moment to come up for air and let alone think about accessorising. My wardrobe consisted of a mix of sample sale bargains, designer jeans and boots.
Cut to today with two independent teens behind me, I’ve space for some fashion me time. In search of true elegance, I return to my old haunt – DVF. A decade later, it still offers the best girly dress up session I know – and even better fun with a friend. I’ll admit I’ve been on a binge ever since. First it was a navy silk printed jump suit which received a “I like your style” comment from an uber stylist Italian client and ex CEO of Dolce & Gabbanna USA. Then some high-waist back flairs, another jump suit, a leopard print chiffon shirt and a denim trench ….
But you don’t have a bank balance to match the habit, here are my top tips to bag a DVF bargain.
- Go to DVF in the week and try on and decide the key pieces you love. Keep a note and as soon as the sale starts, (which is usually 50% off) go and nab them.
- Outnet – has some great DVF pieces with up to 70% off.
- Second hand designer sites such as Rebelle and Vestiaire are also fertile ground for DVF bargains.
- Selfridges sales starts on Christmas Eve (shhhhh….. don’t tell everyone this) – I am always there at 9.00am with my Mum shopping at leisure with everything 50% off!